When Ai Does Everything Better: the Existential Turn of 'Anything You Can Do'
When cognitive automation threatened technical roles, cultural commentators routinely insisted that human creativity remained untouchable. Art, music, and literature were held up as sacred expressions of lived experience, trauma, and consciousness. That defense has largely folded under market realities.
Generative creative AI capability has saturated commercial art, video scoring, copy editing, and industrial product rendering. Consumers, facing algorithmic engines that deliver hyper-personalized media on demand, show limited appetite to pay a premium for biological effort. While independent communities celebrate handmade art, corporate buyers lean heavily on automated generation. Human creativity has not disappeared, but its economic leverage has dwindled. The craft remains, yet the commercial viability of spending 40 hours on an illustration has withered in a market that delivers comparable output in forty seconds.