How Did Frank Sinatra Begin His Musical Career? Complete Historical Guide
By 1942, Sinatra had outgrown the role of a big band sidekick. Audiences were coming to ballrooms not to dance to Dorsey's swing charts, but to hear the kid from Hoboken sing ballads. Breaking his strict contract with Dorsey cost Sinatra roughly one-third of his future earnings for over a decade, but the gamble paid off instantly.
On December 30, 1942, Sinatra walked onto the stage of New York's Paramount Theatre as an unbilled addition to Benny Goodman's program. When comedian Jack Benny introduced him, the theater erupted. Thousands of teenage girls wearing rolled-down socks and saddle shoes, dubbed bobbysoxers, screamed, cheered, and swooned in the aisles. Goodman turned around in utter disbelief, famously asking: "What the hell was that?"
The Paramount riot transformed American music marketing. Before Sinatra, record buyers were assumed to be adult heads of households purchasing music for home parlors. Sinatra proved that female teenagers possessed enormous collective purchasing power. He signed directly with Columbia Records in 1943 under the guidance of producer Manie Sacks, launching his solo recording career despite a nationwide strike by the American Federation of Musicians that forced his first records to be cut using vocal choirs instead of brass orchestras.