Every Other Thursday X Morjas: a Closer Look at the Soft Loafer Sensation

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Every Other Thursday started not on a mood board, but in front of a camera. Ethan Glenn gained traction in the menswear space by documenting his personal wardrobe evolution, interior design projects, and coffee routines. Viewers responded to the tactile, lived-in quality of his curation. Rather than licensing his name to existing fast-fashion houses, Glenn established Every Other Thursday as a slow fashion enterprise focused on small-batch production, heavy knitwear, work jackets, and home accessories.

The label’s rollouts operate on scarcity driven by intentionality rather than artificial hype. Production runs remain modest. Fabric choices lean heavily toward heavyweight cottons, garment-dyed jerseys, and textured wools that age gracefully. This slow-growth philosophy resonated with a menswear demographic weary of disposable silhouettes. By the time Glenn set his sights on footwear, his brand had earned the credibility required to approach a purist shoemaker like Morjas.

Elena Rostova

Elena Rostova

Lead Health, Wellness & Medical Journalist

Elena Rostova holds a Master's degree in Public Health Journalism. She covers groundbreaking medical research, holistic wellness trends, mental health awareness, and nutritional science.

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